Publications by the researcher in collaboration with MARIA LUISA ANDREU SIMO (3)

2015

  1. Application of service dominant logic to the medical device industry

    International review on public and nonprofit marketing: official publication of the International Association on Public and Nonprofit Marketing, Vol. 12, Núm. 3, pp. 207-235

2014

  1. Emotions and visitors’ satisfaction at a museum

    International Journal of Culture, Tourism, and Hospitality Research, Vol. 8, Núm. 4, pp. 420-431

2012

  1. THE EFFECT OF CULTURE ON EDUCATIONAL METHODOLOGIES IN INTERNATIONAL BUSINESS PROGRAMS: AN APPLICATION TO THE IMBA PROGRAM

    INTED2012: INTERNATIONAL TECHNOLOGY, EDUCATION AND DEVELOPMENT CONFERENCE