Unveiling the Instagram effect: Decoding factors influencing visiting intentions of superstar Spanish museums

  1. Recuero Virto, N.
  2. Aldas Manzano, J.
  3. García-Madariaga, J.
  4. Blasco López, F.
Journal:
Journal of Destination Marketing and Management

ISSN: 2212-571X

Year of publication: 2024

Volume: 33

Type: Article

DOI: 10.1016/J.JDMM.2024.100881 GOOGLE SCHOLAR lock_openOpen access editor
Data source: Scopus