Speeding up new product development through entrepreneurial orientation in SMEs: The moderating role of ambidexterity

  1. Ferreras-Méndez, J.L.
  2. Llopis, O.
  3. Alegre, J.
Revue:
Industrial Marketing Management

ISSN: 0019-8501

Année de publication: 2022

Volumen: 102

Pages: 240-251

Type: Article

DOI: 10.1016/J.INDMARMAN.2022.01.015 GOOGLE SCHOLAR lock_openAccès ouvert editor
La source de données: Scopus