Construction and negotiation of voter-friendly identities in electoral debates

  1. Díez-Prados, Mercedes 2
  2. Cabrejas-Peñuelas, Ana Belén 1
  1. 1 Universitat de València
    info

    Universitat de València

    Valencia, España

    ROR https://ror.org/043nxc105

  2. 2 Universidad de Alcalá
    info

    Universidad de Alcalá

    Alcalá de Henares, España

    ROR https://ror.org/04pmn0e78

Revue:
Círculo de lingüística aplicada a la comunicación

ISSN: 1576-4737

Année de publication: 2020

Titre de la publication: Monográfico: Representación de la fraseología en herramientas digitales: problemas, avances, propuestas

Número: 82

Pages: 93-106

Type: Article

DOI: 10.5209/CLAC.68967 DIALNET GOOGLE SCHOLAR lock_openAccès ouvert editor

D'autres publications dans: Círculo de lingüística aplicada a la comunicación

Résumé

En este artículo analizamos la construcción de la identidad de dos políticos en el debate preelectoral español de 2011 utilizando cuatro de las herramientas lingüísticas de Bucholtz y Hall (2005): evaluación, implicaturas, negociación interactiva y relaciones de identidad complementarias. Para el análisis adoptamos el modelo de evaluación de Martin y White (2005) y la Lingüística de Corpus. La identidad positiva del candidato socialista lo postula como defensor de la identidad de Padre Nutriente, al mismo tiempo que contribuye a crear una identidad emergente para Rajoy como político deshonesto. Sin embargo, el político conservador minimiza las inferencias de identidad del otro candidato, se presenta como Padre Nutriente y personifica la identidad del cambio. Esta identidad positiva contribuyó a la construcción de su ethos en el debate, lo que dio como resultado una victoria abrumadora.

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