Do Consumers Really Care about Aspects of Corporate Social Responsibility When Developing Attitudes toward a Brand?

  1. Vera-Martínez, J.
  2. Alvarado-Herrera, A.
  3. Currás-Pérez, R.
Journal:
Journal of Global Marketing

ISSN: 1528-6975 0891-1762

Year of publication: 2022

Volume: 35

Issue: 3

Pages: 193-207

Type: Article

DOI: 10.1080/08911762.2021.1958277 GOOGLE SCHOLAR lock_openOpen access editor

Sustainable development goals