Omni-channel intensity and shopping value as key drivers of customer satisfaction and loyalty

  1. Cotarelo, M.
  2. Fayos, T.
  3. Calderón, H.
  4. Mollá, A.
Journal:
Sustainability (Switzerland)

ISSN: 2071-1050

Year of publication: 2021

Volume: 13

Issue: 11

Type: Article

DOI: 10.3390/SU13115961 GOOGLE SCHOLAR lock_openOpen access editor