España plató de cineclaroscuros de las rutas de cine y televisión

Abstract

Interest in visiting the places where successful movies and television series were filmed is seen in the motivation for recreational trips made by millions of tourists around the world. Although Spain’s international image has not been built on this type of tourism, the improvement in tax incentives offered to international productions, in addition to a determined commitment undertaken by destination management organizations to expand their range of cultural activities with movie routes, and the interest of the cinema and television industry to extend the life of its productions has revitalized the old idea of turning the territory into a movie set. The study of a representative sample of the existing routes allows us to identify some strengths and some weakness in the creation and management process carried out by different entities up until now.