Score a tweet and post a goal: Social media recipes for sports stars

  1. Korzynski, P.
  2. Paniagua, J.
Journal:
Business Horizons

ISSN: 0007-6813

Year of publication: 2016

Volume: 59

Issue: 2

Pages: 185-192

Type: Article

DOI: 10.1016/J.BUSHOR.2015.11.002 GOOGLE SCHOLAR