Brand price differentials in retail distribution: product quality and service quality

  1. Mañez, J.A.
  2. Moner Colonques, R.
  3. Sempere-Monerris, J.J.
  4. Urbano, A.
Journal:
Applied Economics

ISSN: 1466-4283 0003-6846

Year of publication: 2016

Volume: 48

Issue: 59

Pages: 5749-5760

Type: Article

DOI: 10.1080/00036846.2016.1184377 GOOGLE SCHOLAR