Hedonic motivations in the web site: Effects of music on consumer responses in an online shopping environment
- Lorenzo, C.
- Gomes, M.À.
- Mollà, A.
- Garcia, J.
Actas:
ICEIS 2005 - Proceedings of the 7th International Conference on Enterprise Information Systems
ISBN: 9789728865191
Año de publicación: 2005
Páginas: 59-66
Tipo: Aportación congreso