Publications in collaboration with researchers from Universidad de Zaragoza (6)

2018

  1. The impact of social media and offline influences on consumer behaviour. An analysis of the low-cost airline industry

    Current Issues in Tourism, Vol. 21, Núm. 9, pp. 1014-1032

2017

  1. Perceived value of advanced mobile messaging services: A cross-cultural comparison of Greek and Spanish users

    Information Technology and People, Vol. 30, Núm. 2, pp. 324-355

2015

  1. The role of social motivations, ability, and opportunity in online know-how exchanges: evidence from the airline services industry

    Service Business, Vol. 9, Núm. 2, pp. 209-232

2013

  1. Key drivers of consumer purchase of airline tickets: A cross-cultural analysis

    Journal of Air Transport Management, Vol. 27, pp. 11-14

2010

  1. How motivation, opportunity and ability can drive online airline ticket purchases

    Journal of Air Transport Management, Vol. 16, Núm. 6, pp. 346-349

  2. Influencia de la cultura en el efecto del valor percibido sobre la lealtad hacia los servicios del móvil: el caso de España y Grecia

    XXII Congreso Nacional de Marketing: Oviedo, del 22 al 24 septiembre de 2010 (ESIC Editorial), pp. 168