The role of individual characteristics on attention to cause-related content in social mediaan eye-tracking study of restaurants

  1. Alberto Badenes Rocha
  2. Enrique Bigné
  3. Carla Ruiz Mafé
Book:
Turismo, nuevo paradigma tras la COVID-19
  1. Lapiedra Alcamí, Rafael (coord.)
  2. Rodríguez, Rosa María (coord.)

Publisher: Tirant lo Blanch

ISBN: 978-84-1378-709-1

Year of publication: 2020

Pages: 293-308

Congress: Congreso Internacional de Turismo Universidad Empresa (23. 2020. Castellón)

Type: Conference paper