Investigating sales and advertising rivalry in the UK multipurpose vehicle market (1995-2002)

  1. Requena-Silvente, F.
  2. Walker, J.
Journal:
Journal of Economics and Business

ISSN: 0148-6195

Year of publication: 2007

Volume: 59

Issue: 2

Pages: 163-180

Type: Article

DOI: 10.1016/J.JECONBUS.2006.03.002 GOOGLE SCHOLAR